Real Estate / Mortgage Digital Marketing

Are you looking for lead generation? As a Mortgage Loan Originator working for  myself; I became fasiciated with Digital Markeitng. 

With my experience I learned what to do and what not to do when generating leads. 


Here are some Pains below that Magi Agency LLC can cure:  


Reach and Frequency

Lead Generation

Customer Relationship Management


Follow Up




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Yesterday is gone. Tomorrow has not yet come. We have only today. Let us begin.


Mother Teresa



Using Facebook, Instagram, Google, Youtube and Tiktok advertising (also called Social Media Advertising) for lead generation in the real estate industry can be highly effective if done strategically. Here are some steps and tips to create a successful Facebook advertising campaign for real estate lead generation:


1. **Define Your Target Audience:**
- Clearly identify your target audience based on demographics, location, interests, and behavior. For real estate, consider factors such as income level, age, family status, and home ownership.

2. **Create Compelling Ad Content:**
- Use high-quality visuals, such as professional photos and videos of your properties.
- Craft compelling ad copy that highlights the unique selling points of your properties or services.
- Include a clear call-to-action (CTA) that encourages users to take the next step, such as filling out a form or contacting you.


3. **Utilize Lead Generation Ads:**
- Soical Media offers lead generation ad formats that allow users to submit their information without leaving the platform. This can increase conversion rates as it reduces friction.
- Set up a lead form with relevant fields like name, email, phone number, and any other necessary details.


4. **Offer Incentives:**
- Consider providing incentives to encourage users to submit their information, such as exclusive property previews, free consultations, or special promotions.


5. **Leverage a Social Media like Facebook Custom Audiences:**
- Use custom audiences to retarget users who have interacted with your website or previous ads. This can help reinforce your message and keep your brand top-of-mind.


6. **Implement Lookalike Audiences:**
- Create lookalike audiences based on your existing customer database. Magi Agency LLC has software that will target users who share similar characteristics with your current leads or customers.


7. **Use Facebook, Instagram, Google, Youtube, and TikTok, Pixel:**
- Install the Pixel on your website to track user behavior and optimize your ads for specific actions, such as form submissions or property inquiries.


8. **Set a Realistic Budget and Schedule:**
- Determine your advertising budget and schedule to ensure consistent visibility without overspending. Test different ad sets to see what works best for your audience.


9. **Monitor and Analyze Performance:**
- Regularly review your ad performance metrics, such as click-through rate (CTR), conversion rate, and cost per lead. Use this data to refine your strategy and optimize your campaigns.


10. **Engage with Leads Promptly:**
- Respond to inquiries and leads promptly. Timely follow-up is crucial in the real estate industry, and it can enhance your chances of converting leads into clients.


11. **Comply with Regulations:**
- Ensure that your advertising complies with local real estate regulations and Social Media's advertising policies.

Remember to continuously test and optimize your social media advertising strategy based on the performance data and feedback from your audience. Regularly refreshing your ad creatives and adjusting targeting parameters can help maintain engagement and effectiveness over time.



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Those who seize the day become seriously rich.


Richard Koch




Magi Agency LLC Marketing Offering:




Google Local Search Ads


We will get your business qualify for Local Service Ads, you can get calls from qualified potential clients, and only pay when you talk with the vetted lead.  With Google Local Service Ads (LSA) and our unique service, you can get ENDORSED, VERIFIED and TRUSTED STAMP by Google, show up on top of the search results, and only pay when you get a qualified call!   What makes us different is we will screen and qualify the lead and if the lead is bad we will dispute the lead saving you thousands of dollars.  You pick the amount of leads you want!  We will deliver. 


Google Local Service Ad is a one time setup fee

Recurring Fee: Google Local Service Ad (We will qualify the leads and dispute)


Click here to learn more about Google Screened



Here is a link to an Ebook written by Randy Forrester:


Mastering Google Guarantee, Google Screened and Google Licensed Verified: A comprehensive guide to boosting your online reputation and business



Social Media Ads


Setup Social Media accounts (accounts will setup Facebook, Instagram, Google, Youtube, Tiktok and Snapchat)  You will have one dashboard to see all of your ads in one place for all social media platforms.


Add Pixels

Demographic Setup 

Ad Creation

Ad Copy

Ad Content




Ad Managment




Email Marketing integration 

Sync email marketing

Email Content creation


Email marketing management



Real Estate Agent Package:

Google Screened setup, manage and vet the leads

Social Media Ads and setup

Retention Email Marketing setup

Pay Here


Mortgage Broker / Loan Originator Package:

Social Media Ads and Setup

Retention Email Marketing setup

Pay Here




Other Offering Tools:






and more...

Have Questions?



You may delay, but time will not.


Benjamin Franklin



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Randy to discuss result-


driven, cost effective